The solution to information overload.
Get actionable advice and valuable resources in one highly useful weekly email specifically tailored to small businesses, nonprofits and social entrepreneurs.
5
Critical Areas We Cover At Vertical Echo:
Marketing
How to attract customers and clients to you, without traditional sales techniques. It not only can be done, it’s the way it has to be done with today’s Internet-empowered prospects.
Leadership Development
How to attract customers and clients to you, without traditional sales techniques. It not only can be done, it’s the way it has to be done with today’s Internet-empowered prospects.
Product Creation
Discover how to create products that people actually want, without blindly guessing. Develop service offerings that distinguish you from all the other “me too” providers. And learn collaboration strategies that allow you to do things you couldn’t do alone.
Operations
This is critical. I created two otherwise successful companies that made me miserable, because I failed to create processes and delegate. Since that point, I’ve learned how a smart operational strategy results in less stress and significantly more revenue and profit.
Support
Even as a subset of operations, support is really a marketing function when done correctly. Happy customers and clients bring repeat business and tell their friends. Don’t make the mistake of viewing support as a burden. It’s actually at the core of customer experience.